Earlier this year, the new Peter Rabbit movie was released. It is based on the stories of the character of the same name created by Beatrix Potter, starring a host of young icons, including Margot Robbie, Daisy Ridley, and singer Sia. The animated Peter Rabbit carachter is taking part in the ‘Better Ate Than Never’ campaign to reduce food waste in the USA, as 40%(!) of food there is currently wasted. Watch the video below to see Peter Rabbit sharing carrots with his friends.